Blogger is the first blogging platform that was developed in the year 1992 and it has been a big name in the blogging industry till today. Blogger offers a wide range of features which are very helpful to its users it also has a variety of customizable themes and templates which can enable a blogger to add a personal touch to a blog depending on one's personal taste and prefrences.
It is a free and reliable website.
It is easy to use.
- It is integrated with Google Adsense.
It is integrated with analytics.
Lots of website templates.
Fast uploading and publishing speeds.
1. It is a free and reliable website
Most websites that offer blogging services charge monthly or yearly subscription plans for hosting your blog on their platform which can be very expensive and incase you are unable to pay your subscription your blog may be demoted to a free plan. The free plan that they offer mostly has very limited features whereby you cannot be able to monetize your blog because they first require that you upgrade your subscription plan in order for you to be able to monetize your blog.
With Blogger it is free to use without any hidden charges hence you can create your account, publish your articles and begin monetizing your blog for free.
2. It is easy to use
If you have never started or managed a blog before then Blogger is a good choice for you because it has features which are very easy to navigate which simplifies the process of getting your blog up and running. It has a user friendly interface with well labeled icons thus making it easier for you to locate and find any settings.
3. It is integrated with Google Adsense
Blogger has a monetizing feature whereby if you click on the dashboard icon which is located on the top left corner of your screen and then click on earnings you will see a link which is directing you to Google Adsense click on the link and you will be directed to your Adsense account. Enable the monetize feature on your Adsense account and Google will begin showing adds on your account which will enable you to make money on Blogger.
4. It is integrated with analytics
Analytics is a Google feature which enables you to keep track of the progress of your blog. Some of the details that Analytics displays includes:
Number of views per post.
Number of visitors to your blog.
Total amount of traffic to your blog over the entire month.
This information is very important since it helps you to determine the current position of your blog and wether or not it is headed in the right direction. By analizing your progress you will be able to adjust your content creation strategy in a way that will profit your blog readers and keep them coming back to your blog.
5. Lots of website templates
Blogger comes with predisigned templates which you can customize depending on the type of blog that you want to start. This is a very helpfull feature that Blogger has and is a great advantage which Blogger has compared to other websites which leave you to design your own templates and design a process which can be very confusing to a beginner.
Blogger has a fexible layout which you can customize and add images depending on your preference.
6. Fast uploading and publishing speeds
Blogger is integrated with Google hence Google optimizes it's speed and performance thus making it a very reliable platform that can help support and grow your blog. Speed is a very important factor when it comes to SEO ranking hence this is among one of the reasons why Blogger ranks high in search engines.
Some of the Online Platforms that offer blogging services experience slow network speeds which can be a huge turn off as it takes alot more time to write, upload and publish your articles.
Despite being a great blogging platform Blogger has some disadvantages which are worth noting before your decide to start your blog on Blogger. Some of its disadvantages include:
Doesn't offer direct customer support.
It only focuses on blogging.
1. Doesn't offer direct customer support
Blogger does not offer any direct customer care services instead it offers preset answers to some of the questions that their clients may be having. This is very limiting for the clients who use their blogging platform because they have to search and figure out for ways to solve their issues without having any direct assistance from the blogging platforms staff.
2. It only focuses on blogging
Ever since Blogger was developed in the year 1992 till today Blogger is solely focused on blogging which could be a huge advantage to anyone whom is only interested in blogging. This could be a limiting factor for anyone with a prospect of turning their blog into an online store in the near future. There are websites which offer both blogging services and an online market space such as WordPress and Wix.
Conclusion
Blogger is the first blogging platform that over the years has remained focused on its main goal which is blogging thus they are focused solely on improving their services so as to meet the needs and expectations of esteemed bloggers who use their platform. If you are considering starting a blog then Blogger is the best choice for you.